It can be a heroic challenge for parents to find the time to chronicle the most important moments of their child’s dynamic first year. During those maiden days of parenthood, time and energy are beyond maxed-out by around-the-clock feedings, diaper changes by the dozen, and learning to decode and calm a fussy baby, all on little to no sleep.
When Arizona-based designer Haily Meyers became pregnant with her first child, she was overjoyed to welcome this little life into the world, and began designing baby bump sticker sets as an expression of her happiness and excitement. And like many new moms, she purchased a baby book before her daughter was born and excitedly anticipated creating a beautiful, lasting record of her baby’s “firsts.” But once her little girl arrived on the scene, Haily found herself caught up in the exhilarating and exhausting whirlwind of motherhood. She only got halfway through before calling it quits, due to the labor-intensive process (see what we did there?) required to complete the book.
As a result, Haily, like many moms, developed a case of what she calls “baby book guilt.” But rather that beat herself up over the bespoke baby book she dreamed of crafting but could never find the time to complete, she conceived a design-minded solution that would put an end to “baby book guilt” once and for all.