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Guiding Principles

The Uncommon Life

Uncommon Values: Our Guiding Principles

June 21, 2017

What makes a workplace great? Your knee-jerk response might focus on salary and benefits, but we all know it’s more than that. Do you feel challenged? Are you encouraged to grow? Do you have a say in your company’s direction? Do you feel like it’s your company? Do you like your co-workers? We’ve had the goal of being a great place to work for a long time, but that can mean different things to different people. We realized that in order to actually make it happen and in turn become a stronger, more impactful business, we had to figure out what “great place to work” meant to us.

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Through discussions with our leadership, work with our human resources team and a trusted advisor, looking at the practices of businesses we admire, and a lot of feedback from team members across the company, we put who we want to be as an organization into words with our seven Guiding Principles.

Each of our Principles helps us define what we’re working to be as a company, and what we want to mean to the people who work here. In short, they’re a set of guidelines to keep us all moving in the same direction. That doesn’t mean that there won’t be differences of opinion expressed. In fact, the Principles are set up to empower folks around here to do just that.

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