Our makers never fail to motivate us, encourage our creativity, and fill us with inspiration. So, when a new design enters our assortment, we’re always excited to learn more about the people behind the product.
What gets an artist going and keeps them creating is certainly worth sharing, and every great connection starts with a simple introduction. Meet Ariana Ost, the artist behind our gorgeous new City Garden, Earth Elements, and Paris jewelry collections.
When did you know you wanted to be an artist?
I grew up in Brooklyn and have always been a dreamer. The city of Paris was, is and always will be my greatest muse. I grew up accompanying my father on business trips to France and marveled at the endless creativity and history at every turn. I studied abroad in Paris, while attending Parsons School of Design, and during that time I just knew in my heart that I would be a designer. I learned so much about expression through art, language, architecture and culture. I was so taken with French design and took in the spirit and passion around me.
I came home and knew jewelry would be my focus. Parsons didn’t offer jewelry design so to supplement I took an intensive course in London at the acclaimed Central Saint Martins and learned the technical skills to interpret my vision. I adored the Old World approach that London has and how historic the art of craftsmanship is to the British heritage. I wanted to revive European ingenuity and make it accessible to the contemporary American market.
The moments when I first saw my designs in a chain store, being worn out on the streets, posted and styled on blogs, getting press etc. was magical. I couldn’t contain my enthusiasm, knowing that an idea I had had and executed in my own little world was out in the world market. Some of my old pieces made before the days of Pinterest are still being pinned, which amazes me that users uploaded images and found something special about my designs.
What does your typical day in the studio look like?
I come in catch up on emails, work closely with our creative director, sample makers and metal smiths. It is such a delight to have such a creative team to manage and execute my vision. I am also so lucky to have my father as my business partner; he handles all production and makes my dreams reality. We have lunch together every day and brainstorm about the business. We have been expanding into other categories and applying our jewelry approach to new avenues, I am most eager to launch my home line very shortly.
Is there a trinket, talisman, or other inspirational object you keep near? If so, what is it and what does it mean to you?
I am so privileged to be able to walk to my studio with my Maltipoo, London. He is such a dynamic character and the mascot of our workplace; he attends every meeting and handles client relations. I try and make our studio a haven and home away from home with various trinkets and symbolic items. So to create a warm and motivational ambiance we have essential oils handy for meetings and use the appropriate ones based on the topic. I have grounding blends, joyful blends, inspirational and creative blends, as well as de-stressing, calming blends. We have quartz to conduct strong energy and pyrite to bring success. I also light candles to set the mood and add a lovely aroma.
Imagine you just showed your work to a kindergartener for the first time. What do you think they would say?
I think that a kindergartener would find my pieces to be very pretty and fun. They would definitely know the items are to be worn and would try to feel glamorous. Jewelry is luckily an eye-catching category.
What quote or mantra keeps you motivated?
Never give up, always be the best version of yourself, and failure is never an option. I have gone through many moments of reinvention in my life. I lost my mother at the age of 25 and started my own business when I was 28, I took charge of my life and knew I had to create my own destiny.