For 16 years, we here at UncommonGoods have demonstrated a commitment to supporting causes we care about through our Better to Give Program, an initiative that allows us to donate $1 from each purchase to a non-profit partner of your choice (and at no additional cost to you). Earlier this year, our Product Development team joined forces with one of our longest-standing Better to Give partners, RAINN, the nation’s largest anti-sexual violence organization, to craft a unique item of jewelry to benefit their organization. The result—our Hope Shines Necklace—is an elegant emblem of what RAINN stands for, symbolizing hope, reflection, and triumph over darkness. But how did we arrive at this design?
The process was a long one—about four months—but our team began with a few ideas in mind. At first, they used text as a springboard, attempting to translate everything from statistics—like RAINN’s assertion that every 98 seconds, another American is sexually assaulted—to the number for the National Sexual Assault Telephone Hotline into wearable pieces of jewelry. Soon, however, they broadened their approach, exploring ways to highlight some of the more general themes associated with RAINN’s mission, like hope, forward motion, and the ongoing nature of one’s story.