“I very clearly remember being six years old and knowing I wanted to be an artist when I grew up. And it never changed,” said jewelry artist Tavia Brown. “I ventured down my artistic journey in my childhood and ended up in college discovering metalsmithing.”
That drive, discovery, and dedication lead Tavia to found taviametal in 2001, and stay true to her craft through business ventures, marriage, and motherhood. Fittingly, her latest collection celebrates one of those special occasions in life–saying “I do.”
Tavia incorporates metals not traditionally used in wedding jewelry, like titanium and rose gold, and textural elements into her original designs to create unique rings for men and women. She calls her style “industrial delicate,” referring to the juxtaposition of tenacious metals with elegant design, and although her pieces are a bit bolder than some wedding bands, they are perfect for making the statement, “our love is solid.”
“In my first jewelry class I found my match in this small-scale, three-dimensional medium,” Tavia said. “I knew then that this was what I was going to do.”
The artist now creates her pieces in her own Charlottesville, VA studio, but before setting out on her own she worked as a bench jeweler for a high-end jewelry designer. “I worked in the jewelry studio and daydreamed about having my own studio business,” she said. “I wasn’t really sure how I was going to do it; I didn’t have a concrete plan. I just knew I was going to do it.”
Taviametal started out as a part-time endeavor, but grew over time as Tavia transitioned from exhibiting her own work at small shows while still working full-time at her bench job. Over the next few years, she got married, cut back her day job hours, and started planning for her future while helping her husband, who is an entrepreneur himself, with his business.
“Eventually, I knew kids would be the next step and I quit my job for the jewelry designer to get accustomed to not having that paycheck,” Tavia said. “I wanted to ensure that I would still follow my dream and take that big leap after having kids. So I worked part-time for my husband and part-time for taviametal, nurturing both businesses. I eventually switched and made taviametal my full-time commitment in 2007. Since then, my husband and I have continued to support each other in our individual business adventures, helping each other grow.”
Along the way, Tavia also discovered the joy of working with titanium–which is now her signature metal.”I had a very close-knit group of metalsmithing/blacksmithing friends and we would have these Monster Metal weekends during which we would take turns at each other’s studios learning a new technique or trying out a new material,” she explained. “Well, one weekend we tried our hand at titanium. I found that I really liked the color and the weight; and I loved the industrial feel and look to it, which fell right in line with my aesthetics.”
“I discovered that I could use the titanium for my rings, taking advantage of that natural gray color to contrast with other materials and continue the layering of textures that I like to create in these rings,” she continued. “I also found I could apply a heat patina which adds even more color – blue, purple, bronze – to the recesses of the designs. Titanium definitely has its challenges. Some basic metalsmithing techniques cannot be used with it, such as soldering – which is a main practice. So I fabricate my titanium jewelry by cold joining contrasting materials and friction fitting the layers, with an emphasis on textures and design. I really love these challenges about titanium. It keeps me creating in ways that take me outside the box. It pushes me to come up with new and interesting designs, and I am constantly exploring.”
“There are times where I get inspiration simply from the material… its challenges, limitations, and look intrigue me,” said Tavia. “Other times it’s just texture, the juxtaposition and tactility of different textures together, and the manipulation of the materials into amazing surfaces… Another impetus for me is family. This is a recurring theme in my work since college.”
Now, as a mother of two, Tavia is inspired by her children and says that over the years she’s been lucky to be able to mold her schedule around what’s best for her whole family.
“I want my kids to see that you can do ANYTHING you put your mind to,” she said. “I want them to know that they can dream as big as they want… On days where I must work longer than the usual I take my kids to the studio with me after school. I have carved out a kid area in my office, complete with easel, art supplies, toys, TV, movies, hula hoops, snacks, and more. Even though I am working, it is fun to be together at the studio.”
Tavia says that one of the biggest lessons she’s learned so far is “to breathe and be kind to myself and know that it will all work out.” She explained, “If I do my best, my kids will be their best. That’s not to say the ride hasn’t had its moments of difficulty; some days just have tears and other days are full of laughter. Each day is a new day of parenting with new challenges, so I am constantly learning – not just as a mom but also as a metalsmith and business owner.”